TY  - BOOK
AU  - Kotler,Philip
AU  - Armstrong,Gary
AU  - Harris,Lloyd C.
AU  - He,Hongwei
TI  - Principles of Marketing
SN  - 9781292269566
PY  - 2020///
CY  - Harlow
PB  - Pearson Education Limited
N1  - bibliogr
ER  -