| 000 | 00686cam a2200253 i 4500 | ||
|---|---|---|---|
| 001 | pc14047690k | ||
| 008 | 140107s2012 00 eng | ||
| 020 | _a1742467214 | ||
| 935 | _a0047-69060 | ||
| 040 | _aCZEST 2/OOZ/LSz | ||
| 041 | 0 | _aeng | |
| 080 | _a339.138(07) | ||
| 100 | 1 | _aElliott, Greg. | |
| 245 | 1 | 0 |
_aMarketing / _cGreg Elliott, Sharyn Rundle-Thiele, David Waller. |
| 260 |
_aNew York : _bJohn Wiley and Sons, Inc., _c2012. |
||
| 300 |
_aXXVII, 572 s. : _bil. ; _c26 cm. |
||
| 504 | _abibliogr. | ||
| 700 | 1 | _aRundle-Thiele, Sharyn. | |
| 700 | 1 | _aWaller, David. | |
| 920 | _a1-742-46721-4 | ||
| 998 | _aMARKETING | ||
| 942 |
_2z _cWZ |
||
| 999 |
_c47065 _d47065 |
||