| 000 | 00637cam a2200229 i 4500 | ||
|---|---|---|---|
| 001 | pc97001722k | ||
| 008 | 970903s1993 00 eng | ||
| 020 | _a047154017X | ||
| 935 | _a0001-72260 | ||
| 040 | _aCZEST 2/OOZ/EM | ||
| 041 | 0 | _aeng | |
| 080 | _a339.13 | ||
| 100 | 1 | _aFurlong, Carla B. | |
| 245 | 1 | 0 |
_aMarketing for Keeps : _bBuilding Your Business by Retaining Your Customers / _cCarla B. Furlong. |
| 260 |
_aNew York : _bJohn Wiley and Sons, Inc., _c1993. |
||
| 300 |
_aXII, 244 s. : _bil. ; _c24 cm. |
||
| 504 | _abibliogr. | ||
| 920 | _a0-471-54017-X | ||
| 998 | _aMARKETING | ||
| 990 | _a1 | ||
| 942 |
_2z _cWZ |
||
| 999 |
_c59662 _d59662 |
||