| 000 | 00672cam a2200241 i 4500 | ||
|---|---|---|---|
| 001 | pc05007196k | ||
| 008 | 990607s1993 00 eng | ||
| 020 | _a025610509X | ||
| 935 | _a0007-19660 | ||
| 040 | _aCZEST 2/OOZ/LSz | ||
| 041 | 0 | _aeng | |
| 080 | _a339.13 | ||
| 100 | 1 | _aM(a)cCarthy, Jerome E. | |
| 245 | 1 | 0 |
_aBasic Marketing a Global-Managerial Approach / _cJerome E. M(a)cCarthy, William D. Perreault, Jr. |
| 260 |
_aBurr Ridge : _b"IRWIN", _c1993. |
||
| 300 |
_aXXII, 763 s. : _bil. ; _c26 cm. |
||
| 700 | 1 | _aPerreault, William D., Jr. | |
| 920 | _a0-256-10509-X | ||
| 998 | _aMARKETING | ||
| 990 | _a1 | ||
| 942 |
_2z _cWZ |
||
| 999 |
_c61680 _d61680 |
||